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Differentiate Your Practice Through Technology

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White Paper from Coburn IQ Center

For decades, advances in technology have improved both the diagnosis and treatment of vision and eye health. The optometrist's practice took on a new and improved feel, for example, each time that visual field testing technology stepped forward. In this environment, patient care delivery models improved, but so did the differentiation of a practice from others through technology.

Often, a practice website describes the use of advanced technologies -- and perhaps one or two O.D.s in that doctor's vicinity are equally sophisticated -- but the reality is that every optometry practice must increase the use of new technologies.

This white paper presents 10 technologies that can help differentiate your practice from others and how to transition from a fee-for-service care toward fee-for-value care. 

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